Ecommerce - Jayrn's Blog

How to Unlock Profitable Growth with a Customer-First eCommerce Strategy

Michael wasn’t always obsessed with customer data. Back in the early 2000s, he co-founded Figleaves.com, one of the UK’s first major eCommerce brands. In its early years, the business was…

How to Successfully Sell Your eCommerce Business: A Step-by-Step M&A Guide

Back in 2012, Emmett Kilduff walked away from a prestigious career at Morgan Stanley to dive into the world of startups. He built a data company, raised investments from a…

How to Use Personalization to Boost eCommerce Conversions

Thomas wasn’t always an expert in eCommerce personalization and conversion optimization. His journey started with a passion for technology and problem-solving, which led him to study computer engineering. But something…

How to Scale Your Shopify Store with CRO and High-Performance Design

Chase Clymer never set out to become an expert in eCommerce conversion rate optimization (CRO). In fact, his journey started in music. He spent years touring in bands, chasing his…

How to Scale Your Brand with Influencer Marketing

Five years ago, Nadia Bubennikova was just another college student, obsessed with YouTube and video games. She wasn’t an influencer. She wasn’t a marketer. She had no connections in the…

How Personalized Unboxing is the Secret Weapon for Customer Loyalty

Jake had never thought much about packaging—until one day, it changed everything. He ordered a premium coffee set from a small roaster he discovered on Instagram. When the package arrived,…

How Hostage Tape Scaled to $40M: The Ultimate Playbook for Ecom Growth

Six years ago, Alex Neist hit rock bottom. He had a successful business, a family, and what looked like the perfect life. But in just two years, he lost it…

How to Build a Brand That Actually Sticks

A few years ago, Kathy Guzmán Galloway was climbing the corporate ladder at PepsiCo, working on some of the biggest consumer brands in the world. But something felt off. She…

How to Crush It on Etsy: The Growth Playbook for 2025

A few years ago, Dylan Jahraus wasn’t thinking about building an Etsy empire. In fact, she wasn’t even planning on selling anything. But then, something unexpected happened. She and her…

How Tiege Hanley Scaled to $20M+ and Built a Future-Proof Brand

In 2016, Kelley Thornton had a vision—to simplify men’s skincare. But there was a problem. Most guys didn’t think they needed a skincare routine. And those who did? They were…